Latelly…I’ve been really focused on mastering Facebook pay per click (ppc) marketing.

I’ll admit… the ads haven’t been converting as well as I thought they would have.

These last few weeks, I have spent a lot of money on these ads (around $2,500), and have got a lot less back…

But I plan on fixing that- and am constantly tweaking my sales funnel to bump up those conversion rates.

Check back on this blog once a week or so, ‘cos I’ll be posting new videos of my latest findings, and sharing what improvements actually work.

Better I make the mistakes and spend the money, then you guys try and figure it out yourself (unless you don’t mind spending a bit of money in the process).

Below is a webinar I recently did for some customers of Jonathan Budd’s ‘Get Traffic 3.0′ Facebook course.

I cover how to set up your campaigns, some basic concepts behing ppc, which pages I’m targeting, and I also shows quite a few of the actual ads I’m using.

You’ll see which ads are losing me money, and costing heaps (up to $1 per click) and you’ll also see my better performing ads, some that cost as little as 6c a click!

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Don’t forget to check back next week- I will post a later webinar, and hopefully by then the ads will be pulling much better.